Instagram is becoming more and more popular. But not everyone knows that you can successfully earn money here. Moreover, this is easier to do than in other social networks. You can publish new posts from anywhere in the world, you only need the Internet and a mobile phone.
Working on Instagram involves various ways of earning money. What are their advantages and disadvantages, and how to achieve success? Read all answers here.
Vacancies and ways to make money on Instagram
Let’s consider in detail what vacancies and ways of making money Instagram offers today.
Subscriptions and Likes
The simplest option, which is suitable for beginners. Any user can do this business, regardless of experience and education.
Money is paid for the active actions of performers: you need to subscribe to certain accounts, put likes and write comments on posts. To find customers, you should contact the exchanges.
For example Qcomment or Bosslike. There are many tasks for every taste. Including, they pay for taking part in surveys, watching videos. There are 18+ topics. For 2-3 hours of work, you can get 300-500 rubles.
Many users prefer other services such as ForumOk, CashBox, SocialTools. It is best to create a couple of separate profiles for work – registered in male and female names, this will be the most convenient.
Over time, you will learn how to write detailed comments and reviews, and how it works will not be a secret for you either.
In any case, you need to be responsible and attentive. For example, do not leave several comments of the same type under the posts. Remember, reputation in the business world is just as important as earnings. But in principle, this method is without investment, people without experience are suitable for it, so you can safely try your hand.
Work requires certain skills. Try to create and run a social media community yourself first. This will give you a better idea of the tasks to be solved. With experience, you can be an administrator of several accounts at once.
Remember that one of the business rules says: “Don’t keep all your eggs in one basket.”
In order for things to go well and projects to start generating income, it is recommended to moderate those accounts in which you are well versed in the main topic.
For example, if your hobby is sewing or breeding purebred cats, you should not offer your services as a moderator of an account dedicated to cars.
The administrator will have to solve the following tasks:
- Write posts yourself or edit other people’s publications.
- Make a content plan.
- Respond to comments and private messages.
- Prepare photos and videos for publication.
- Develop options to attract the target audience.
- Collaborate with advertisers, look for new advertising platforms.
- Analyze statistics, work to increase the number of subscribers.
A professional moderator is responsible for all publications – they must be of high quality, be useful information, contribute to the growth of the popularity of the account.
If you feel that you can cope with such a job, where to look for customers? You can offer your services directly to bloggers or contact one of the popular freelance exchanges.
Blogging, making money from advertising
This option will be successful if you know how to write on relevant topics that are interesting to a large audience. But this is not enough – you must thoroughly understand the topics that are the main for your blog.
It is not recommended to “jump” from topic to topic. If you talk about fashion today, tomorrow about politics, and the day after tomorrow about cooking, you will lose all your subscribers.
Blogging is perhaps the most interesting job on Instagram. But newcomers are often discouraged by the fact that at first you have to work hard, and there will be no income. To receive more or less significant amounts, you need to have several thousand subscribers.
You must create interesting content, take the time to communicate with the audience, respond to comments. First, readers will be attracted to the blog, then advertisers will come. And here you need to take into account certain nuances.
For example, it is not recommended to artificially “wind up” the number of subscribers – it is easy to calculate. It is also a bad option to publish ads endlessly – this repels the audience.
How much can you earn? Focus on the amount – from 500 rubles per post and above.
Customer account promotion
This is a very popular type of income. You can be a copywriter or a photographer, a designer or a target researcher – if you are a professional in your field, you will definitely find customers.
There is a great demand for specialists capable of successfully developing and promoting accounts. The first clients can be found on freelance exchanges.
You really should have something to offer the customer. You need to know how to promote your account, be able to explain to customers why you shouldn’t expect a quick return.
In most cases, several freelancers apply for one order on the exchanges. Therefore, in order for you to get the job, it is advisable to have a portfolio, customer reviews – in short, everything that can confirm your professionalism.
If you are just starting out on Instagram, read the literature on social media marketing, sign up for courses – face-to-face or distance. Among the latter, there are also free options. This area is developing rapidly, so constant self-education is necessary.
It is undesirable to engage in cheating subscribers here as well. First, it requires investment. Secondly, there is no need to expect a return from such subscribers. They won’t click on links, make purchases, etc.
If you have been entrusted with promoting your account, what will you have to achieve:
- search engine optimization;
- increase in the number of subscribers and increase their activity – the audience should like, write comments, enter into discussions;
- the popularity of the account among other bloggers;
- increasing the number of advertisers.
You will also need to draw up a content plan, prepare yourself or edit other people’s texts, set up advertising and run advertising campaigns. Sometimes this work is done by one person, in other cases you need to be able to work in a team.
How much can you earn in this area? On average, 10-12 thousand rubles are paid to promote the account of one client. How many accounts to take at the same time? It all depends on your professionalism and availability of free time.
To make money in this way, you need to be an expert in any industry. Then you can count on the fact that you will be asked for paid consultations. Doctors and lawyers, stylists and engineers – professionals of various specialties are in demand.
But it should be noted that on the Internet there is an opportunity to get the necessary information for free. Therefore, you must offer the customer a “special product”.
Do not limit yourself to general phrases, but give a detailed and really useful answer regarding the specific problem of the person who turned to you for help. At first, to attract the target audience, you can give free consultations.
Sale of snapshots and videos
Of course, we are not talking about your private photo album. But if you travel a lot or know how to show familiar objects from an unusual angle in photographs, you can make money from pictures and videos.
You can sell on photo stocks. For example, at Shutterstock. To attract a larger number of customers, you should both publish pictures and videos in your account and display them on stocks. You can buy ready-made works or order certain photographs.
A lot of photographers prefer foreign stocks – they pay more there. Much depends on the subject of your photographs. They can be bought by editors of news portals, authors of books, website owners.
Digital product implementation
First, you need to convince users that they want your digital product. For example, your e-book is unlikely to be bought if you are an unknown novelist, or if the book can be downloaded for free from an online library.
But if you are a popular author promoting a novelty, or offering customers a product they need, then success awaits you.
And you can work in any field. It doesn’t matter if you write a computer manual or a rabbit raising manual. There is a buyer. He will download your edition by paying with a bank card.
If you are just starting to work remotely in this direction – see which publications are in the greatest demand among buyers. Earnings in this area are unlimited, it all depends on what product you offer the client.
Still popular. Pictures from your Instagram account will not be difficult to print in a special machine. You can take one photo, or you can take a selection, a whole album. It will be a great gift for a family holiday.
You will have additional clients if you are the owner of a site that has a builder for compiling such a photo book.
Promotion of affiliate programs
You can place links to products or services of partners on your account pages. Your subscribers will follow them, place orders, and you will receive money for this or will be able to purchase goods offered by the partner at a discount.
Advice – advertising of affiliate programs should not be intrusive, otherwise it will cause rejection among potential customers.
How to be successful? Tips
If you think that only those who have hundreds of thousands of subscribers can make money on Instagram, you are wrong. It’s just that a large number of users visit this social network.
People look at photos, read posts, publish their stories and pictures. All this attracts investors. And many users have learned to make money from it.
Stars of the first magnitude – models, artists, politicians – earn millions on Instagram. But ordinary copywriters, administrators, moderators, SMM-managers, text editors, photographers, videographers can also get from 10 to 150 thousand a month.
But for this you cannot do work on Instagram from time to time. You need to set aside enough time regularly.
Market priorities are volatile, and you need to be aware of what is in greatest demand at the moment.
The choice of courses, where you are promised to discover the secret – how to get rich with the help of Istagram, should be approached with caution. You need to choose specialists who are really competent in this area.
Get to know the accounts of famous bloggers, read articles and interviews of these people. Quite a lot of free educational lessons.
The more you know and be able to, the more in-demand specialist you will become. It is important to communicate with the client in a professional manner from the outset.
You will see that many customers cannot even clearly articulate their requirements. One would like to get a “wow-effect”, the other dreams, having opened an account today, tomorrow to wake up famous.
You must describe the real state of affairs and convince clients that it is with your help that they can achieve the desired result. Will help you in this portfolio – examples of successfully implemented projects.
Instagram is becoming more and more popular. As you have seen, the ways to make money on this social network are different. Copywriter, photographer, editor – they all find their niche. The manager’s job in the Instagram store is also in demand.
Remote work is gaining popularity, it will allow you to do what you love, and at the same time travel, devote time to your family, live an interesting and fulfilling life.
Register on freelance exchanges, constantly improve your qualifications and remember that you must have a reputation not only as a knowledgeable, but also as a reliable, honest performer. Then you will not suffer from a lack of followers and customers. And, perhaps, working on Instagram will soon become your main source of income.
Sincerely, Tatiana Shagarina
specially for the proudalenku.ru project